Instacart, the largest U.S. grocery shopping and delivery service, recently announced Instacart Health: an online platform with multiple services, tools, and partnerships to improve people’s health through nutritional eating. Citing 2022 USDA statistics, Instacart reported that more than 10% of U.S. households do not have dependable access to healthy food. Instacart Health is collaborating with the White House Conference on Hunger, Nutrition, and Health to improve public and private partnerships for better access and affordability of nutritious food.
Instacart Health’s launch includes support for innovative products and partnerships and for healthy shopping inspiration with singer-songwriter Ciara and other celebrities. Instacart is also increasing its commitments to affordable payment options including expanding EBT SNAP payment access with Instacart grocery partners and enabling shopping with Temporary Assistance for Needy Families (TANF) benefits. Instacart Health announced an association with Partnership for a Healthier America (PHA) to deliver fruits and vegetables to nutrition-insecure families. The new Instacart Health Policy Agenda focuses on priorities and advocacy commitments that support nutritious food access and affordability.
Instacart Health encompasses a dynamic combination of technology, partnerships, influencing, policy-making, and feet-on-the-ground programs to improve health through nutrition for all, starting with at-risk populations.